Startups move fast—and if you’re not measuring what matters, you risk losing direction. Whether you’re an early-stage founder or part of a growing startup team, tracking your key performance indicators (KPIs) is essential to building a healthy, scalable company. The Startup KPI Dashboard Template by Stackby helps you do exactly that—easily and without needing a complex analytics setup.
This customizable template is designed to monitor critical startup metrics such as growth rates, MRR, churn, burn rate, runway, website analytics, user acquisition, and investor communications—all in one dynamic dashboard.
Track and visualize your startup’s high-level performance indicators like Monthly Recurring Revenue (MRR), Burn Rate, Customer Acquisition Cost (CAC), Lifetime Value (LTV), Churn Rate, and Revenue Growth. Customize formulas and update values to suit your business model.
Monitor your leads, deal pipeline, closed revenue, and monthly sales goals. See which channels are working best and where to double down.
Measure campaign effectiveness across various platforms (social, paid, organic), along with metrics like Cost per Lead (CPL), Impressions, Clicks, and Conversions.
Track your active users, signups, onboarding progress, and Net Promoter Score (NPS). Understand what’s working in your retention and support strategies.
Keep all investor updates and key performance summaries centralized for easy sharing with stakeholders. Export reports or share a live view.
Stay on top of your financial health. Visualize how long your capital will last, how fast you're burning, and your forecasted runway based on current metrics.
Whether you’re pitching for your next round or just trying to hit product-market fit, having the right data in front of you makes all the difference. The Startup KPI Dashboard Template by Stackby empowers you to build confidently, back your decisions with real numbers, and scale efficiently.